Cassie Condrey

Cassie Condrey, photographer and creative writer based in New Orleans, needed a personal brand to encompass both sides of her talents. The logo goes beyond the obvious symmetry of Condrey's two Cs. The blossoming chestnuts, representative of the variety that grow upon the river banks of her hometown, give a nod to her roots in the area, the importance of history and story in her work, and the life that she captures in her writing and photography.

BrandingLogo Design
Role: Art Direction, Design
Strategy: Christine McFadden
Creative Director: Brian Authement
Studio: Devote